Why we could refuse a story

At PPN Source, our goal is to ensure that every press release we distribute is relevant, credible, and aligned with good journalistic practices.

We may refuse a press release if:

  1. Content does not comply with the law

    • Defamation, hateful, discriminatory remarks, or incitement to violence

    • Violation of privacy or intellectual property laws

    • Disguised advertising for an illegal product or service

  2. Lack of news value

    • Purely promotional text with no real news angle

    • Press release that is too short, incomplete, or off-topic

    • Unverifiable information or missing sources

  3. Insufficient editorial quality

    • Spelling/grammar errors making the text difficult to read

    • Structure not following the standard press release format (headline, lead, quote, etc.)

    • Lack of clarity or missing key information (who, what, where, when, why, how)

  4. Problem with attached files

    • Low-quality, blurry, or pixelated images or videos

    • Files without usage rights or protected by copyright

    • Incompatible formats

  5. Failure to meet deadlines or technical requirements

    • Unrealistic embargo or publication date

    • File size or volume exceeding allowed limits

đź’ˇ How to avoid a refusal?

  • Use a standard press release format

  • Provide accurate, verifiable facts

  • Include at least one high-quality visual

  • Check usage rights for all attached media

  • Carefully proofread to correct errors and inconsistencies

đź“Ś If your press release is refused, we will provide you with a clear list of points to correct. You will be able to modify and resubmit it at no additional cost.